MB Education


MB Education is an informative training showcase specifically for high school students. Thanks to the participation of some of the most important companies in the industry, students have the opportunity to meet the world’s top international riders, engineers, team managers, mechanics, and instructors for a day that will show them what their own futures can look like as professional and passionate motorcyclists.


There are many famous names of those who embraced Motor Bike Education during the first three editions from legendary riders such as Marco Lucchinelli, Alex De Angelis, and Enea Bastianini; major companies including Ducati, Harley-Davidson, Pakelo, Texa, and Tacita; instructors and teachers such as Mr Cossalter and Professor Massari; professional photographers such as Michael Lichter, Luca Braccali, and Laura Scatena; publications including Motociclismo, Riders, and Digitalic. Finally, associations such as AMI (Associazione Motociclisti Incolumi) help to spread road safety awareness with young riders. 


The MB Education numbers confirm that the project has captured the interest of students beginning their motorcycle training. In 2018 there were more than 700 participating students. More than 30 institutes participated in the 2018 edition, bringing with them more than 35 classes from 20 different cities. This positive trend also reflects the increasing attendance at Motor Bike Expo.