Custom Chrome Europe at Italy’s Showcase MBE 2024
New “Bolt On And Ride” Custombikes & MBE “Top Ten” Winner will get ULTIMA Shovel-Style Motor!

The year 2024 will see the Custom Chrome Europe team “back on the road” with brand-new and state-of-the-art “Bolt On And Ride” custombikes, built by some of the most renowned Custombike-, Harley-Davidson and Indian Dealers and Customizers in Germany, if not Europe: Thunderbike, Rick’s Motorcycles and Bike Farm Melle. These superb customs will be presented – and sometimes ridden – at the most important European motorcycle events, starting with THE “spring opener”, Motor Bike Expo in Verona/Italy. Custom Chrome Europe did return to Verona in 2023 – and again will be a major sponsor of the event, handing over a “Shovelhead” style motor to the winner of MBE’s “King of Verona” competition.
Following the 2023 “Indian Special” catalogue – a Custom Chrome Europe created special “Indian Only” catalogue for Indian-relevant parts – the new 2024-up Custom Chrome Europe Catalogue has been presented “online” chapter by chapter but could premiere in Verona in printed “take-away” version! One of the definite highlights at the Custom Chrome Europe booth will be three new “Bolt On And Ride” bikes, which will continue the tradition of the 2009 to 2020 history of rideable and easy to customize custom motorcycles. Bike Farm Melle, also established as Indian Melle has modified a 2023 Indian Scout “Bobber” for a more “Bobber spirited” Scout rolling on TTS “Fat Spoke” wheels. German award-winning custom-pro’s Tunderbike did enter the trio with a super-clean 2023 “Fat Boy”, featuring numerous brand-new Thunderbike and Performance Machine parts. Last but certainly not least is Rick’s Motorcycles superb “Clubstyle” interpretation of the “Low Rider S”. In 2024, Rick’s Motorcycles will celebrate 30 years in business – and this bike is another “Clubstyle” themed radical, featuring Rick’s own FXRT/RP fairing, brand-new and super-solid Risers and Triple-trees and many new Rick’s parts that are new to the Custom Chrome Europe catalogue!

Rick’s and Thunderbike have Dr. Jekill & Mr. Hyde exhaust systems installed, while Bike Farm’s Scout roars from a V-Performance system, both brands will be present at MOTOR BIKE EXPO, exhibiting with Custom Chrome Europe.
Visitors can see the new “Bolt On And Ride” bikes at the Custom Chrome Europe booth at MOTOR BIKE EXPO 2024 in Hall 2, Booth 12 F, Exhaust “soundcheck” Dr. Jekill & Mr. Hyde outdoors Hall 1.
On display will be other new parts and accessories, such as Bell helmets, one of the biggest Harley-Davidson “Sportster S” parts lines in the market by Rick’s Motorcycles, Cult Werk and others – plus the V-Performance exhaust system with E5 homologation.
Again, following its tradition in sponsoring MBE bike shows, Custom Chrome Europe will award the winner of the annual “Top 10” bike show with a stunning € 10.000,– valued V-Twin in “Shovelhead Style” from CCE’s ULTIMA motor program! The customizer of the “most beautiful bike at Motor Bike Expo 2023” will walk away with an Ultima Twin engine worth € 10.000,– – which hopefully will return to the competition in form of a custombike in 2025!
As per tradition, a high-profile international jury will select the “TOP 10” that will be presented at the MBE Award final, but only the most voted will be the “King/Queen of Verona”. The MBE Award is one of the most coveted prizes in the international world of customization. Custom builders from all over the world work throughout the year on their show bikes to enter the selection that in Verona on Saturday January 20th will reward the most popular custombike of the Show.

Present at Motor Bike Expo will be CCE Sales & Marketing Manager Matthias Hirsch and Sales Representative CCE Italy Ivano Segato. “We have great memories on past Motor Bike Expo’s where CCE played a huge part in staging one of the bike shows”, states Hirsch, “in 2023 we came back in style to serve our Italian and international customers with what we can best: Offering state-of-the-art customparts for competitive prices!”.
See the Custom Chrome Europe team at Motor Bike Expo 2024 and follow our MBE news online at www.custom-chrome-europe.com