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News
[ 15 April 2026 ]

MBE 2027: exhibitor bookings now open

Priority booking until 31 July: secure your competitive edge and reserve your space now!

yamaha_mbe2026_2

Following the success of the 2026 edition — the biggest in MBE history — Motor Bike Expo is accelerating into the future: bookings are now officially open for the 19th chapter of the motorcyclists’ event, scheduled at Veronafiere from 22 to 24 January.

An event that stands as the absolute benchmark for the two-wheel sector, backed by the record-breaking figures of the last edition: 180,000 visitors, over 700 exhibitors from 20 countries, a 7% growth on 2025, and more than 120,000 sqm of exhibition space across the 8 halls of the Verona fairground.

Important: exhibition spaces are allocated strictly in chronological order of booking, with priority given to returning exhibitors from the previous edition who confirm their participation by 31 July 2026.

Our commercial team is already on hand to support you: get in touch now to reserve your space early and discover the best tailored exhibition opportunities for your brand.

BOOK YOUR SPACE

Why is Motor Bike Expo “The Place to MBE”?

MBE is where supply and demand in the motorcycle world meet. From manufacturing to distribution, accessories to apparel, services to urban mobility — Verona is the stage where contacts, partnerships and trends are forged, as well as an essential gathering point for the entire community of enthusiasts.

A passionate and qualified audience

MBE attracts genuine motorcyclists, industry professionals and media operators from around the world. Not casual visitors, but decision-makers ready to turn the experience into real orders.

A loyal and digital community

Exhibiting at MBE means connecting with a unique community: 180,000 visitors, 76,000 Privilege Club members (our exclusive newsletter) and over 170,000 social media followers. A network that lives MBE 365 days a year, amplifying your visibility well beyond the days of the show.

MBE 2027: the strategic move for the new year

In a constantly evolving market, being among the first to book means securing the best positioning and maximising your return on investment.

BOOK YOUR SPACE
FIND OUT HOW TO EXHIBIT

Call us: +39 041 50 10 188

Motor Bike Expo, 22–24 January 2027 at Veronafiere.

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22-23-24 JANUARY 2027

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