Motor Bike Expo returns June 18/20 2021
The first trade fair open to the public following the approval from the Italian government
The reopening of the national exhibition network in June passes through Verona, greeted by the roar of thousands of motorcycles. Motor Bike Expo is, in fact, the first international trade fair to reopen in Italy after more than a year-long hold imposed by the global pandemic.
The reference event for the world of motorcycles is preparing to welcome thousands of enthusiasts at Veronafiere, from Friday 18th to Sunday 20th June. A safe exhibition with in-person attendance, scheduled three days after the June 15 date chosen by the Italian government to green-light trade fairs as detailed in the Decree on reopenings published on April 22.
After an initial postponement in May, Motor Bike Expo is back for its 13th edition at Veronafiere, with an even more dynamic event where you can admire unique motorcycles which arrive from workshops all over the world, crafted by the best international customizers.
The most well-known motorcycle manufacturers, accessories, spare parts and clothing companies, tour operators are all set to be present. Everything taking place with the support of motorcycle clubs from all Italian regions as well as the Italian Motorcycling Federation (FMI), which has organized several initiatives at the event, all of which are to be experienced while sitting atop two wheels.
The shift of the exhibition to June, with milder temperatures, makes it possible to expand outdoor activities: from demo rides where the latest two-wheel innovations can be tried out on the road, to the riding safety school.
Additionally, for the first time, motorcyclists can enter the fair with their own motorcycles thanks to a new dedicated parking area fully equipped with all necessary services.
“The world of exhibitions is reopening, and it will do so in Verona with Motor Bike Expo.
We were forced to stop for over a year, but we kept our engines running, aware of the value of the events for the promotion of the industrial sectors represented.
Now, together with the organizers of the exhibition, Francesco Agnoletto and Paola Somma, we are ready to start again immediately and, thanks to the investments made since the beginning of the pandemic, we are able to welcome companies, operators and enthusiasts in complete safety.”
states Maurizio Danese, President of Veronafiere
Veronafiere, in fact, has adopted a specific safebusiness protocol, validated by the health authorities.
The capacity of the exhibition center guarantees social distancing, ticketing is electronic-only and we have a surveillance system with an algorithm to help avoid overcrowding.
Not to mention the continuous sanitization of surfaces and the air conditioning systems in the pavilions.
“We never gave up because we believe that the entire two-wheel sector needs Motor Bike Expo.
The companies that were hoping for this green light to plan their presence in Verona, as well as the thousands of enthusiasts, tell us that this is the case.
This is the umpteenth confirmation of the extraordinary vitality of the motorcycle industry and the need for the large family of two-wheelers to meet and be together, discovering the latest market developments linked to an industry and craftsmanship in continuous evolution.”
comment from Paola Somma, Founder and Marketing & Sales Manager of Motor Bike Expo
